Very real differences are emerging between the candidates for governor in terms of their ability to raise money from voters in Massachusetts who could actually vote for them in November.
Looking at the fundraising totals from 2013 for the gubernatorial candidates, six of the candidates are drawing more of their total amount from within the Commonwealth than without (Figure 1). That group includes Republican Charlie Baker, the two more established Democratic candidates Martha Coakley and Steve Grossman, Democrat Joseph Avellone, and independent candidates Evan Falchuk and Jeffrey McCormick.
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Two candidates, Don Berwick and Juliette Kayyem, are drawing more donations from out-of-state than from Massachusetts. The bulk of Kayyem’s out-of-state support is coming from New York, California, and the beltway (Washington, D.C., Maryland, and Virginia), while Berwick’s support is spread more evenly across a number of states. In this respect, the fundraising mirrors the story of the race so far: Grossman and Coakley are vying for the hearts and minds of core Democratic activists in Massachusetts, while Berwick and Kayyem hope to convert their national reputations on health care policy and national security, respectively, into followings in the Commonwealth.
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Charlie Baker, in the meantime, benefits from being the leading Republican in the race, and is raking in large sums from Massachusetts voters. Given that he only entered the race and started collecting donations in September, his annual total is particularly noteworthy. The Democratic convention in June will narrow the field, but for the next several months Democratic donors will have more choices of where to send their money, potentially allowing Baker to build a lead in total fundraising. Tea Party member Mark Fisher jumped into the Republican race in December, so his fundraising, 96 percent of which has come out of his own pocket, is hard to analyze at this point.
Self-funding plays a significant role in the campaigns of several of the candidates, and we are treating that as a separate category in these calculations. Several candidates, particularly the two independent candidates, are more or less relying so far on self-funding to get their campaigns off the ground. Whether they will be able to build a donor base without the party infrastructure available to their competitors remains to be seen.
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